Do Your Customers Know, Like and Trust You?

There are four P’s of marketing (Product, Price, Place, and Promotion) that is designed to increase sales. However, without adding value to your prospective customers, it is pointless. As Janet Jackson used to sing, “What have you done for me lately!” People are looking to see what you can bring to the table. Your competitive ability and price alone, will not be enough to create a sale. Since most people buy on emotions, it’s important to build a relationship by getting to know your customers instead of trying to sell your products and/or services to them. Of course, this will take patience, resources and time, which you may not have an abundance of since you’re busy growing your business.

Studies have shown that most people do business with people that they connect with. One of the most powerful marketing tool for any business owner is “Blogging.” However, many people may have difficulties trying to figure out where to start, what to write about and/or find the time to conduct research to complete the project. You may write about your market/industry, although writing out a topic you’re passionate about, makes blogging a lot easier. Blogging allow others to get a sneak peek into your world and will ultimately connect you with your customers to establish the “Know, Like and Trust” factor… so keep Blogging!

An Executive Virtual Assistant is like having an extra pair of hands without hiring an actual employee. As a small business owner, an extra pair of hands would be a welcoming asset. The benefits of contracting an Executive Virtual Assistant is enormous. You only pay for the time you need to get the project done without the responsibilities and overhead costs associated with hiring a permanent full-time and/or part-time employee. There are so many marketing tasks/projects you can outsource to a virtual assistant (see previous blogs published by Harlem World Palm Consulting) to add value to your prospective and existing customers.

Learn more on how an extra pair of hands from Harlem World Palm Consulting may assist you with this and other tasks that will free your time to grow your business.

5 Must-Have Website Pages

5 Must-Have Website Pages – Harlem World Palm Consulting

The purpose of a website is to turn visitors into prospects, and to add credibility to the products and/or services you are offering. Whether you have a website or seriously thinking about having Harlem World Palm Consulting build one for you, there are at least 5 pages you MUST have on your website.

1. Home Page ~ The goal of your website’s homepage is to pique the interest of visitors and prompt them to delve deeper into the pages of your website.
2. About Page ~ The “About” page is a common fixture on business websites, used by all industries to give customers more insight into who is involved, products/services, and the history of your business. It’s basically a self-portrait or short autobiography about you and/or your business.
3. Product/Service Page ~ Your products/services page should give visitors to your site, a general overview of your offers.
4. Testimonial Page ~ Your client testimonial page serves as a platform to show off how others have benefited from your product or service, making it a powerful tool for establishing trust and encouraging potential buyers to take action.
5. Contact Us Page ~ This is one of the most important pages on your website. For most companies, it is typically one of the most-visited site pages, because this is where your prospective clients will reach out to you for purchase or for more information.

Typically, five to ten pages are recommended for a website. However, sometimes less is more, particularly when it comes to page count. As a small business owner, if you keep the target audience in mind and prioritize their experience, your website will always come out on top. To learn more, feel free to contact us at Harlem World Palm Consulting

3 Steps to a Professional WordPress Website on a Budget!

According to the U.S. Bureau of Labor Statistics, millions of Americans in the United States were unemployed in June 2020. Since the corona virus pandemic, unemployment has been on the rise! However, Americans are very resourceful, and many of us uphold the quote, “When life gives you lemons, make lemonade!” As a result, many people have decided to become entrepreneurs, but they struggle with administrative, branding, and marketing initiatives.

As an entrepreneur, I have discovered the first question most prospective clients will ask, “Do you have a website?” Do not panic, as there is no need to break the bank or spend hours, days or weeks trying to learn the technology required to build and operate a website. On average, the cost for a new website is around $5,000. However, it could be as much as $20,000 (or more) depending on the number of pages, amount of content or information, images/graphics, themes, revisions, the amount of customization required, etc. If you are super busy running your new business, not a techie person, with less than $5,000 allocated in your budget for a new website, keep reading.

A personal website might have a cleaner, simpler design, while a professional website will require a different set of strategies and resources. Whether you are a new entrepreneur, small business owner, or a non-profit organization, having a modern and well-engineered website is a “must-have” to gain credibility, generate leads/sales, and to grow your business.

At Harlem World Palm Consulting, we will provide you with a basic professional and fully operational WordPress website design for a fraction of the cost. Although, we are not web designers or professional coders, we are committed to creating and launching a beautiful website that is accessible, and will skillfully display your products and/or services.

Here is a brief overview of the steps to take to get your WordPress website started with us:

1.    Register a domain name
2.    Choose a hosting provider & package
3.    Provide information about your business (products, services, testimonials, etc.)

Harlem World Palm Consulting will provide a modern and professional website you are proud of… one that accurately represents your company and your brand. Additionally, visitors will have a good experience on all devices — desktop, tablet & mobile. To learn more, visit us at Harlem World Palm Consulting.

PSA: COVID-19

At Harlem World Palm Consulting, the health and well-being of our team, clients, associates, and supporters is our top priority. We understand the concern and uncertainty you may be experiencing surrounding the coronavirus (COVID-19), as this situation evolves. Therefore, due to current information regarding the potential spread of the coronavirus (COVID-19), and events beyond our control, I’ve decided that Harlem World Palm Consulting, will not be attending the the 2020 Vision Slayers Virtual Assistant Conference in Orlando, Florida on Saturday, March 14, 2020 hosted by the Virtual Assistants Brunch. We wish the ladies well, as Harlem World Palm Consulting was looking forward to attending and presenting at this event, especially after making a very generous monetary contribution as a Visionary Sponsor. However, the health, safety, and well-being of our team, supporters, clients, associates, and tribe, is a top concern for Harlem World Palm Consulting. Some of you may have purchased tickets in support of Harlem World Palm Consulting, which we are so appreciative of your support. Therefore, it is a personal choice whether or not you decide to attend this event, as I’m not certain whether the organizer will be issuing refunds? Nevertheless, we will not be in attendance at the 2020 Vision Slayers Virtual Assistant Conference. We encourage you to monitor this quickly evolving situation, follow all precautionary measures outlined by the Center for Disease Control (CDC), and please be safe. Click link for more information…. https://youtu.be/b6F-0pmCTrY

On Target for the 4th Quarter of 2019?

The last and fourth quarter of the year (October 1, 2019 through December 31, 2019) is quickly approaching. Believe it or not, we are more than 1/2 way through 2019, which is a great time to review your business goals that were established in the beginning of the year, to ascertain whether or not you’re on target. Perhaps you need to tighten up some loose ends before the new year.

Are you where you want to be in your business? Are you still on target with your 2019 business goals, resolutions & aspirations? If not, it’s not too late…

Allow Harlem World Palm Consulting to “Simplify Your Life” in 2019. In an effort to help explain how Harlem World Palm Consulting may assist you with your year-end goals, we’ve compiled a list of “Frequently Asked Questions” (FAQ):

What is Harlem World Palm Consulting?

Harlem World Palm Consulting is the solution to all of your day-to-day administrative, organizational, time-management, marketing, and social-media needs!

Harlem World Palm Consulting is comprised of professional, college-educated, U.S.-based Executive Virtual Assistants for Entrepreneurs, Small Business Owners, Non-Profit Organizations, and Busy Executives.

The corporate headquarters for Harlem World Palm Consulting is located in beautiful Winter Park, Florida, but is a virtual-based company, allowing us to service our clients anywhere in the United States of America… We are just a “Click 🔗Away!”

What services are provided by Harlem World Palm Consulting?

✔️EXEC ADMIN SUPPORT
✔️SOCIAL MEDIA MGMT
✔️E-MAIL MGMT
✔️WEBSITE BUILDING.
✔️WEB CONTENT MGMT
✔️COMMUNICATIONS & MARKETING.
✔️BASIC GRAPHIC DESIGN.
✔️CRM DATABASE MGMT
✔️RECORDS MGMT
✔️ORGANIZATIONAL SUPPORT
✔️RESEARCH.
✔️TESTIMONIALS
✔️TRANSCRIPTION
✔️SPECIAL PROJECTS, AS ASSIGNED

Is it affordable?

Yes, contracting an administrative professional at Harlem World Palm Consulting is actually more affordable than the cost associated with hiring a permanent full-time employee.

We have several options to choose from based on your needs. We offer 1x project pricing or 10-60 hour monthly retainer packages without locking you in a long-term agreement.

How do we get started?

In just 3 Simple Steps….

1. Contact us via our website, social media, email, and/or telephone
📱 (561) 247-5590 | (407) 801-4424
📧 HarlemWorldPalm@gmail.com or
💻 Click🔗@HarlemWorldPalm

2. Schedule a convenient time for us to chat to determine what your specific needs are, and

3. Establish a Start Date.

Additionally, ⬇️Gift Certificates are Available⬇️.

Can you imagine the look 👀 on the face of that special Entrepreneur/Small Business Owner in your life, when they discover this incredibly unique 🎁 ~ Help them scale their business and have more quality time to spend with you & their loved ones now and for years to come!

USE DISCOUNT CODE: #HARLEM10 FOR 10% DISCOUNT ON ALL RETAINER PACKAGES (1ST TIME CLIENTS ONLY).

What’s in it for me (WIIFM)?

We get it… the main question everyone wants to know is, “What’s in it for me?” We understand time is a valuable commodity that we will never be able to recover. Therefore, at Harlem World Palm Consulting, we will not waste your time…

Recently, we received the following question from a prospect:

“I’m in the entertainment industry, how would you be able to assist me?”

Our response:

Harlem World Palm Consulting is a full-service professional administrative/marketing support firm. Many small business owners, entrepreneurs, and non-profit organizations benefit from our services because there is always a demand for professional administrative support. Organizational support, client outreach, sales support, client follow up, email marketing, and social-media management are all vital components that are necessary to the success of every business in every industry.

 

Harlem World Palm Consulting is equipped to help you “Simplify Your Life!” However, it all depends on areas, tasks or projects in your day-to-day business that you have deemed as repetitive, time-consuming, and not the best use of your time as the President, Chief Executive Officer or Executive Director of your growing company. In other words, what repetitive or time-consuming tasks are you performing that is taking away time from engaging with existing and/or prospective clients, spending quality time with loved ones and enjoying your life as an entrepreneur? What are some of the pain points you’re experiencing in your business?

You simply tell us what your administrative/marketing needs are, and we will tell you whether or not we can meet and/or exceed your expectations! For more information, read our Blog Post titled, “Do Your Customers, Know, Like, and Trust You?”

Who Is Your Gatekeeper?

A gatekeeper is a person who controls access to something or someone, also referred to as a liaison. Rhona Cheryl Graff from Queens, NY is a long-standing Executive Assistant to Donald Trump and the Trump Organization. According to Wikipedia, she worked at Trump Tower in New York City for nearly 30 years prior to Trump’s election to the United States Presidency, and has been described as Trump’s “gatekeeper!” We all need a “Gatekeeper” and someone we can trust with our confidential information. Did you know that “Executive Assistants” were once referred to as a “Secretary” (Keeper of Secrets).

Once you’re fortunate enough to find a professional, educated, and highly-skilled Executive Assistant who is committed to you, your brand & your mission, make sure you do everything in your power to keep them on your team. They are a valuable asset to the growth of your business.

Once upon a time, only corporate senior-level executives were able to afford an Executive Assistant. Today, you can contract an Executive Virtual Assistant for any industry, level of business or geographical location. Imagine having someone on your team with that level of loyalty, commitment, and professional skills without having to shell out hundreds of thousands of dollars in costs associated with hiring a permanent full-time employee.

To learn more, click🔗www.nangeladolberry.com to schedule a Discovery Call or Consultation today!