Is Entrepreneurship Right For You?

Virtual assistants are in high demand and the industry can be very rewarding and lucrative. However, just like other professions, it will take hard work, consistency, and great strategic planning to succeed.

Although, the sky is the limit in your earning capacity, the truth of the matter, the majority of virtual assistants are not making 6 figures in their business in spite of popular beliefs, but it is possible!

While being an independent contractor/entrepreneur is rewarding, it does come with some challenges as well, which we discuss in this very raw and uncensored video. During this post-pandemic era, there has also been an incredible shift in Corporate America when it comes to office etiquette/politics, professionalism, and the hiring practices of administrative support personnel.

We would love to hear your thoughts. If you’ve witnessed similar situations outlined in this video, we would be interested in learning about your experience. Also, if you have any questions about starting your own virtual assistant business, leave a comment or contact us via our website at www.HarlemWorldPalm.com – We look forward to connecting with you and thank you in advance for your feedback.

How to Start a Virtual Assistant Business?

According to projections, 86.5 million people could be freelancing in the United States by 2027. Thinking of becoming a #VirtualAssistant but don’t know where to start? We got you! Head over to Harlem World Palm TV on YouTube www.https://youtu.be/eAjS5UFEhfU

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Do Your Customers Know, Like and Trust You?

There are four P’s of marketing (Product, Price, Place, and Promotion) that is designed to increase sales. However, without adding value to your prospective customers, it is pointless. As Janet Jackson used to sing, “What have you done for me lately!” People are looking to see what you can bring to the table. Your competitive ability and price alone, will not be enough to create a sale. Since most people buy on emotions, it’s important to build a relationship by getting to know your customers instead of trying to sell your products and/or services to them. Of course, this will take patience, resources and time, which you may not have an abundance of since you’re busy growing your business.

Studies have shown that most people do business with people that they connect with. One of the most powerful marketing tool for any business owner is “Blogging.” However, many people may have difficulties trying to figure out where to start, what to write about and/or find the time to conduct research to complete the project. You may write about your market/industry, although writing out a topic you’re passionate about, makes blogging a lot easier. Blogging allow others to get a sneak peek into your world and will ultimately connect you with your customers to establish the “Know, Like and Trust” factor… so keep Blogging!

An Executive Virtual Assistant is like having an extra pair of hands without hiring an actual employee. As a small business owner, an extra pair of hands would be a welcoming asset. The benefits of contracting an Executive Virtual Assistant is enormous. You only pay for the time you need to get the project done without the responsibilities and overhead costs associated with hiring a permanent full-time and/or part-time employee. There are so many marketing tasks/projects you can outsource to a virtual assistant (see previous blogs published by Harlem World Palm Consulting) to add value to your prospective and existing customers.

Learn more on how an extra pair of hands from Harlem World Palm Consulting may assist you with this and other tasks that will free your time to grow your business.

5 Must-Have Website Pages

5 Must-Have Website Pages – Harlem World Palm Consulting

The purpose of a website is to turn visitors into prospects, and to add credibility to the products and/or services you are offering. Whether you have a website or seriously thinking about having Harlem World Palm Consulting build one for you, there are at least 5 pages you MUST have on your website.

1. Home Page ~ The goal of your website’s homepage is to pique the interest of visitors and prompt them to delve deeper into the pages of your website.
2. About Page ~ The “About” page is a common fixture on business websites, used by all industries to give customers more insight into who is involved, products/services, and the history of your business. It’s basically a self-portrait or short autobiography about you and/or your business.
3. Product/Service Page ~ Your products/services page should give visitors to your site, a general overview of your offers.
4. Testimonial Page ~ Your client testimonial page serves as a platform to show off how others have benefited from your product or service, making it a powerful tool for establishing trust and encouraging potential buyers to take action.
5. Contact Us Page ~ This is one of the most important pages on your website. For most companies, it is typically one of the most-visited site pages, because this is where your prospective clients will reach out to you for purchase or for more information.

Typically, five to ten pages are recommended for a website. However, sometimes less is more, particularly when it comes to page count. As a small business owner, if you keep the target audience in mind and prioritize their experience, your website will always come out on top. To learn more, feel free to contact us at Harlem World Palm Consulting

Virtual Assistant: The Keeper of Secrets

According to Politico, Madeleine Westerhout, President Trump’s personal assistant, was fired previously. It was reported that Westerhout made some very personal, unprofessional, and disparaging remarks about members of the President’s family to reporters. Although, the administrative support profession has evolved over the years, the one thing that holds true is our ability to be the “Keeper of Secrets!”

Today, the title and responsibilities of a “Secretary” have significantly changed to the present Administrative Assistant, Executive Assistant, Personal Assistant, and Virtual Assistant. However, the original term “secretary,” is from the Latin word “secretum,” meaning “secret,” indicating the level of trust inherent in this position.

Although, it is not certain when exactly the secretarial profession was first created, it appears to have been a male-dominated profession prior to the 1930’s. According to an article titled, “A Look Back at the Secretary Profession” by Kim Evans, a timeline of some noteworthy events outlining the evolution of the administrative support profession is very enlightening.

Fortunately, Westerhout has taken responsibility for her actions and acknowledged that she made a mistake. While it is true that “we all make mistakes,” a professional administrative support person understands the important role we play regarding trust, loyalty, discretion, and confidentiality, especially as a professional virtual executive assistant.

During these very unprecedented times we are experiencing globally with the corona virus pandemic, it is comforting to know that you can virtually connect with a company who will never take your trust for granted. At Harlem World Palm Consulting, we take the privacy and confidentiality of your information very seriously! To learn more, contact us and book a Consultation or Discovery Call today.